A brand refresh to go hand in hand with Partners’ approach to business

We’d worked with Partners for a while but the time had come to develop it further to create a more premium feel with distinction.

Continuity

We kept a good part of the visual brand to ensure we had continuity and simply re-assigned the balance of colour whilst adding a secondary palette which would bring a further level of distinction. We tweaked the existing logo so that it was better balanced which allowed us to create a bespoke graphical device.

Full rollout

We also looked at the overall style of imagery, typography and graphics and developed this further across all their brand communications. We created brand guidelines and developed a brand new responsive website, brochures, exhibitions, stationery and email marketing.

Partners now have a more unified, modern and premium feel, just as we set out to achieve.

 

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

A brand refresh to go hand in hand with Partners' approach to business

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