Find us

73a Hulme Hall Road,
Cheadle Hulme, Stockport,
Greater Manchester,



Brand Personality

Brand Identity Design

Brand Values

Brand Purpose

Brand Positioning

Brand Strategy

Online Presence

Digital Branding

UX/UI Design

Website Development

Website Design


Manchester-based SEO specialists and digital marketing agency, Candidsky approached us to rebrand, create a new website and manage their brand to propel them into a new phase of growth. They were looking to position themselves as a leading digital marketing & SEO company looking to attract young, vibrant clients with a premium offering. David Vernon, Candidsky Account Director explains: “Candidsky have been fortunate enough to experience tremendous stability and steady growth since the Pandemic. We’ve also undergone major structural changes within our leadership and senior team – helping provide a clear direction for the agencies future. A rebrand for us made so much sense, as we have huge ambitions for 2022 and beyond. And with a number of fantastic international and local businesses backing us, we’re in a strong position of growth.”


Our concept was developed from the comparison of digital, software-led algorithms to the human thought process and the implementation of data-driven decision making. Their exploration led to a flexible visual identity that stems from gamma brain waves, which occur when the brain is in a state of concentration and problem solving. Freeform gradient patterns imitate the flow of activity on a brain scan, with the waves plotted like fluctuations of positive and negative data.


One of Candidsky’s brand values is visibility, so electric, vibrant colours were chosen to reflect this, alongside a geometric typeface and simple, clean wordmark. The result is an identity that balances the bold and high-calibre service the agency provides to their audience.


A brand identity needs to be thought-through, future-proofed and ready to embrace the digital world. As part of the new visual we designed and developed a new website to position Candidsky effectively as this could be the first touch point for any new prospect given that they would have arrived there through a great SEO strategy. The whole site was custom built. No templates. No off-the-shelf.


Candidsky Account Director David Vernon concludes: “Not only does the rebrand represent our new visual identity – it also embodies our culture, purpose and mission and I cannot wait to see how the next few years treat us. It’s been a pleasure working with Dawn Creative from start to finish. We’ve seen an increase in new enquiries through our brand new website and had multiple compliments on our unique identity. They’re not the cheapest – but that’s for a very good reason. They offer quality work that generates results – and that’s what matters to me the most.”

arrow-downarrow-left-greyarrow-leftarrow-right-cutout2 arrow-right-greyarrow-right-sliderarrow-right-whitearrow-right-white2arrow-rightarrow-up-cutoutarrow-up-cutout2 arrow-up-primaryarrow-up-whitearrow-up-white2closeclose2plus-smallplusplus2process-listsocial_facebooksocial_googleplussocial_instagramsocial_linkedin_altsocial_linkedin_altsocial_pinterestlogo-twitter-glyph-32social_youtubetickweather