MCR. UK. Rise 06:20

Connect with us

0161 711 0910

wakeup@dawncreative.co.uk

Follow us

LinkedIn

Instagram

YouTube

Brand

Wake up the giant within

Brand

At Dawn, we believe every brand is a sleeping giant just waiting to be awoken. To rise up and show the world what it’s made of. It’s our job to chip away at the stone and realise its potential.

We are a Branding Agency

We’re primarily a branding agency. From full rebrands through to minor tweaks to bring your brand more in line with what it stands for right now, we believe everything starts with the brand. The way you answer the phone, the way you sign off your emails, even down to the music you use behind your company video, should all be brand-led and in line with your values. How can you possibly do that when you’re not sure where your brand stands?

When you truly know your brand’s purpose, vision, mission, values, personality and positioning, you know how to approach things in a way that’s truly representative of your brand. It will help you make internal decisions, shape your marketing strategy, drive your visual identity, and will even determine the type of people you hire.

Talk to us today about developing your brand, and making you stand out from the crowd. Everything should be rooted in a strong brand.

Against the Odds

Row & Sons

Full Metal

Glo

Our brand services

Brand strategy

Brand strategy is how a brand operates. It's the reasoning behind absolutely everything your brand does. It's why you answer the phone in a certain way. The reason you use the colours you use. It's the North Star that guides your company, and is behind every single decision.

Find out more

Brand identity

If brand strategy is the words, meaning and reasons why you do what you do, brand identity (sometimes referred to as visual identity) is the more tangible, visible stuff. The colours and visuals you use, photography style, typography choices. We align the two, to create a completely unique brand.

Find out more

Brand management

Never have an off-brand document ever again. Anything you can dream (or write in your marketing plan), we can design, develop or create. If you've just rebranded, surely you don't want to just launch your new branding and then let the brand degrade again? We're here to support you every day.

Find out more

Brand guidelines

Brand guidelines are the foundation of everything you do as a brand. They tell the brand story. They describe why the company makes certain decisions. They outline the purpose, the vision, the mission, and the values that should be reflected in absolutely everything the company does.

Find out more

Brand positioning

Brand positioning is where your brand sits amongst your competitors, and in your industry. It's the "type" of company you are on a scale of cheap to expensive. From value for money to high quality. Your brand positioning will determine the vast majority of your marketing decisions.

Find out more

Brand personality

A brand isn't a person... how can it have a personality? Brand personality is expressed in anything from your company voicemail message through to the way a company treats its employees. Stemming from the company values and brand positioning, we make sure your brand's personality is established, and you know how to use it.

Find out more

Brand architecture

If you have more than one product or service offering, you need to know your brand architecture. It will determine how each of the sub-brands and their individual identities relate to one another, how they’re structured, and how they integrate into the overall brand system.

Find out more

Services:

Joanna Pawlowicz

Marketing Manager • Softbank
Dawn Creative team is a dream to work with! We partnered up on a rebranding project for our [DMFA] website, and could not be happier with the end results. The support we've received was truly exceptional - from the initial branding workshops, development phase, all the way through to the launch. It is great to see how our vision came to life, and how the team managed to take a very simple concept, transforming it into a whole brand identity that aligns with our vision & mission.

Services:

Jennifer Bailey

CEO • Calla Shoes
The feedback we've had [on the rebrand] has been incredible - the new look and feel together with the launch of our new improved range has dramatically increased revenue this year already!

Services:

Neil Richardson

Head of Business Development and Strategy • Rick Shiels Media
Dawn Creative surpassed our expectations with their creativity and originality. They took the time to understand our company values, mission, and target audience, and developed a brand identity that truly resonates with our core beliefs. The innovative concepts, thoughtful designs, and attention to detail were evident in every aspect of the brand development process.

Services:

Sonya Carassik Ratty

Strategy & Partnerships Manager • Disabled Living
The Dawn team really took the time to understand the organisation during our rebrand process, and brought imagination and real creativity to it. Communication was clear throughout. We're absolutely delighted with the result.

Don't just take our word for it

Who we work with

Brand, Digital
 & Motion

We believe every brand is a sleeping giant just waiting to be awoken. To rise up and show the world what it's made of. It's our job to chip away at the stone and realise its potential.

You need a website that does it all. That inspires and informs, builds confidence and trust. That enhances experiences and turns casual browsers into lifetime customers.

How your brand moves says things words can’t. Every movement either raises hairs or raises eyebrows. Delights or deters. It's important to make every movement count.

Thinking of rebranding?
Unlock the potential of your brand and download our Brand Strategy Toolkit