WordPress development
We build many of our websites in WordPress, because we think it’s best.
Why WordPress?
WordPress is the most widely used CMS on the planet. We think people should be able to edit, change and update their website as much as they want to with ease, and WordPress lets you do that once we’ve built your site.
As well as ease of use in the back end (which we’ll teach you once the site is built), WordPress sites are scalable, meaning you won’t have to pay to completely redesign your site at a later date, you can just make changes to your existing site. That’s the beauty of bespoke sites, too.
WordPress Agency Manchester
Here’s why you’ll like WordPress:
Editability
The way we build websites in WordPress, you have full control over everything you can add, edit and delete. No spending money asking the agency to amend something tiny, you can go in the back end and do it yourself. Don’t worry though, you’ll never be able to mess up the core stylings that make your website work and keep it on brand.
It’s optimised for search
You can easily apply important SEO elements including titles, meta descriptions, keywords, social sharing assets, schema and sitemaps. Other systems make this much more difficult and sometimes it is needed to be done within the code itself. We’ll teach you how to do everything, too.
It’s scalable, and easy to use
We build websites in a way that’s completely bespoke. The way we do it, you won’t ever have to completely overhaul your site again. You can add to it, change it, make it look and feel like a completely different website in the future if you want to, because it’s built in a way which makes that possible. The user interface in the admin console is also really clean and easy to use, even if you’re not particularly techy.
Get a free web review to see where your site could improve
Design and development, together
What are the benefits of using a brand-led agency to do your WordPress website?
We make sure that your website follows your brand guidelines as closely as possible. Some agencies don’t even ask for brand guidelines as part of their process and therefore everything becomes disjointed with their brand. We do work beforehand to make sure your brand guidelines are all where they should be, and we know your overall brand inside out. You’re safe in the knowledge that this is in the forefront of our minds when making decisions on designs or how things animate or move. For example, if we know you’re a premium brand, we’ll make sure your UI reflects that.
Speaking of making things move, our animation team helps with animating videos and parts of the website to ensure that it is consistent with the overall brand.
Do we use WordPress templates?
We do not. Our developers like writing code, and getting everything exactly how you want it. When you are using templates, you are mostly going to be using a page builder and therefore no code will need to be written. This theoretically means anyone can build a website with a small bit of knowledge.
Writing custom, bespoke code allows full control of how something will look and work, whereas with a template/theme you are at the mercy of how this has been built. Should there be a bug in that code, you are hoping that the theme developer will patch it – but there are no guarantees that will be done. Whilst they are looking at that, the website is broken.
Most of the designs that we produce wouldn’t be replicable in a page builder, or template based theme. It is the finer details when bespoke building that stands it apart, by being able to set custom animations on something, or adding a nice hover effect, have full control over every pixel and responsive breakpoint.
When using a theme, the developer of that theme would have thought of thousands of variants in terms of options, layouts, components, colours etc – so all of this code exists within the codebase, which will naturally slow the website down, even though the vast majority of it you are never utilising.
Another benefit is that once the website is built and live, any changes made after that would be quicker and easier as you aren’t having to delve into so much code for every possible variant that has been built in.
Book your free web review today
Services:
Joanna Pawlowicz
Services:
Andy Atkinson
Services:
Neil Richardson
Services:
Caroline Hazard
Services:
David Vernon
Emma Parven
Don't just take our word for it
Who we work with
Brand,
Digital
& Motion
We believe every brand is a sleeping giant just waiting to be awoken. To rise up and show the world what it's made of. It's our job to chip away at the stone and realise its potential.
You need a website that does it all. That inspires and informs, builds confidence and trust. That enhances experiences and turns casual browsers into lifetime customers.
How your brand moves says things words can’t. Every movement either raises hairs or raises eyebrows. Delights or deters. It's important to make every movement count.