Animated screens for a DoorCo event
DoorCo needed us to create motion assets for their exhibition stand to showcase their products. Adding motion to their stand increased engagement, made information easier to digest, and drew people to the stand.
Animated screens can be used in a whole host of ways, from things like this through to reception areas, part of in-store experiences, and in out-of-home advertising.
Wake Up
DoorCo wanted to get their brand moving and showcase a mixture of videos across five sites on their exhibition stand, along with animated infographics that highlight the products’ USPs.
The goal was to present DoorCo as the one supplier their customers need. The “ONE” campaign is a unifying theme that ties all of DoorCo’s product brands together.
Rise
For the Fit Show 2025, they needed five brand videos (one for each stand) that would play on a loop throughout the event. Some of the logo animations were built from scratch, while others were evolved. For the 2 brands that already had animated logos, our Motion Designer focused on making them move in a more purposeful and smooth way.
Each video also featured the brand’s USPs and followed a similar overall structure to keep everything consistent across each.
The video above showcases the videos all together.
Shine
The client was happy with how everything turned out, and the show sounded like it was a success!
They said: “We love our videos and got a lot of compliments on them at the Fit Show! Thank you again, guys!”
We love projects like this, because we know that getting a great brand video or animated assets can make it easier to sell to your customers.
Show, don’t tell.
